000			02738nam a22004813i 4500
001			EBC3420338
003			MiAaPQ
005			20240729125716.0
006			m o d |
007			cr cnu||||||||
008			240724s2006 xx o ||||0 eng d
020			_a9780300134988 _q(electronic bk.)
020			_z9780300119978
035			_a(MiAaPQ)EBC3420338
035			_a(Au-PeEL)EBL3420338
035			_a(CaPaEBR)ebr10210221
035			_a(CaONFJC)MIL173463
035			_a(OCoLC)923592381
040			_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ
050		4	_aHD30.255.E88 2006
082	0		_a658.4/083
100	1		_aEsty, Daniel C.
245	1	0	_aGreen to Gold : _bHow Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage.
250			_a1st ed.
264		1	_aNew Haven : _bYale University Press, _c2006.
264		4	_c©2006.
300			_a1 online resource (385 pages)
336			_atext _btxt _2rdacontent
337			_acomputer _bc _2rdamedia
338			_aonline resource _bcr _2rdacarrier
505	0		_aCover -- Contents -- Acknowledgments -- Preface -- Introduction: The Environmental Lens -- Part One. Preparing for a New World -- 1 Eco-Advantage -- 2 Natural Drivers of the Green Wave -- 3 Who's Behind the Green Wave? -- Part Two. Strategies for Building Eco-Advantage -- 4 Managing the Downside -- 5 Building the Upside -- Part Three. What WaveRiders Do -- 6 The Eco-Advantage Mindset -- 7 Eco-Tracking -- 8 Redesigning Your World -- 9 Inspiring an Eco-Advantage Culture -- Part Four. Putting It All Together -- 10 Why Environmental Initiatives Fail -- 11 Taking Action -- 12 Eco-Advantage Strategy -- Appendix 1: Additional Resources -- Appendix 2: Methodological Overview -- Appendix 3: Most Relevant Tools for Each Green-to-Gold Play -- Notes -- Index.
520			_aA must-read guide for business leaders who want to profit from the Green Revolution and avoid its many pitfalls.
588			_aDescription based on publisher supplied metadata and other sources.
590			_aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
650		0	_aIndustrial management -- Environmental aspects.
650		0	_aCorporations -- Environmental aspects.
650		0	_aBusiness enterprises -- Environmental aspects.
655		4	_aElectronic books.
700	1		_aWinston, Andrew S.
776	0	8	_iPrint version: _aEsty, Daniel C. _tGreen to Gold _dNew Haven : Yale University Press,c2006 _z9780300119978
797	2		_aProQuest (Firm)
856	4	0	_uhttps://ebookcentral.proquest.com/lib/orpp/detail.action?docID=3420338 _zClick to View
999			_c93851 _d93851