| 000 | 02428nam a22004813i 4500 | ||
|---|---|---|---|
| 001 | EBC4670185 | ||
| 003 | MiAaPQ | ||
| 005 | 20240729130718.0 | ||
| 006 | m o d | | ||
| 007 | cr cnu|||||||| | ||
| 008 | 240724s1998 xx o ||||0 eng d | ||
| 020 |
_a9781442657427 _q(electronic bk.) |
||
| 020 | _z9780802080356 | ||
| 035 | _a(MiAaPQ)EBC4670185 | ||
| 035 | _a(Au-PeEL)EBL4670185 | ||
| 035 | _a(CaPaEBR)ebr11256699 | ||
| 035 | _a(OCoLC)958578610 | ||
| 040 |
_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ |
||
| 050 | 4 | _aHF5413 .S658 1998 | |
| 100 | 1 | _aSmith, Toby. | |
| 245 | 1 | 4 |
_aThe Myth of Green Marketing : _bTending Our Goats at the Edge of Apocalypse. |
| 250 | _a1st ed. | ||
| 264 | 1 |
_aToronto : _bUniversity of Toronto Press, _c1998. |
|
| 264 | 4 | _c©1998. | |
| 300 | _a1 online resource (198 pages) | ||
| 336 |
_atext _btxt _2rdacontent |
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| 337 |
_acomputer _bc _2rdamedia |
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| 338 |
_aonline resource _bcr _2rdacarrier |
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| 490 | 1 | _aHeritage Series | |
| 505 | 0 | _aCover -- CONTENTS -- ACKNOWLEDGMENTS -- Introduction -- 1 Theoretical Considerations -- 2 Resignification of 'Consume' -- 3 The Environmental Movement and Consumerism -- 4 Green Consumerism -- 5 Analysis of Examples -- Conclusion -- NOTES -- REFERENCES -- INDEX -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- R -- S -- T -- V -- W -- X. | |
| 520 | _aSmith analyses the role that social myths such as green marketing play in public understanding of the environmental crisis. Sure to raise controversy with its unique discussion of the cultural and social aspects of environmental issues. | ||
| 588 | _aDescription based on publisher supplied metadata and other sources. | ||
| 590 | _aElectronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. | ||
| 650 | 0 | _aGreen marketing. | |
| 650 | 0 | _aConsumption (Economics)-Environmental aspects. | |
| 650 | 0 | _aIndustrialization-Environmental aspects. | |
| 650 | 0 | _aEnvironmental degradation. | |
| 655 | 4 | _aElectronic books. | |
| 776 | 0 | 8 |
_iPrint version: _aSmith, Toby _tThe Myth of Green Marketing _dToronto : University of Toronto Press,c1998 _z9780802080356 |
| 797 | 2 | _aProQuest (Firm) | |
| 830 | 0 | _aHeritage Series | |
| 856 | 4 | 0 |
_uhttps://ebookcentral.proquest.com/lib/orpp/detail.action?docID=4670185 _zClick to View |
| 999 |
_c115120 _d115120 |
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