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	1.	Marketing Scales Handbook : Multi-Item Measures for Consumer Insight Research, Volume 10. by Bruner II, Gordon C Series: Marketing Scales Handbooks Series Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Fort Worth : GCBII Productions, LLC, 2019Copyright date: ©2019 Online resources: Click to View Availability: No items available. Add to cart (remove)
	2.	A Theory and Procedure of Scale Analysis : With Applications in Political Research. by Mokken, R. J Series: Methods and Models in the Social Sciences Series Edition: 1st ed. Material type: Text; Format: available online ; Literary form: Not fiction Publisher: Berlin/Boston : De Gruyter, Inc., 1971Copyright date: ©1971 Online resources: Click to View Availability: No items available. Add to cart (remove)

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