Digital Disciplines : Attaining Market Leadership Via the Cloud, Big Data, Social, Mobile, and the Internet of Things.

Cover -- Title Page -- Copyright -- Contents -- Foreword -- Preface -- Acknowledgments -- Part One Overview and Background -- Chapter 1 Digital Disciplines, Strategic Supremacy -- From Value Disciplines to Digital Disciplines -- Information Excellence -- Solution Leadership -- Collective Intimacy -- Accelerated Innovation -- Exponential Value Creation -- The Leadership Agenda -- Information Technology in Context -- Notes -- Chapter 2 Value Disciplines and Related Frameworks -- Value Disciplines -- Operational Excellence -- Product Leadership -- Customer Intimacy -- Importance of Focus -- The Unbundled Corporation -- Business Model Generation -- Michael Porter and Competitive Advantage -- Blue Ocean Strategy -- Innovation: The "Fourth'' Value Discipline -- Notes -- Chapter 3 Digital Disciplines -- Information Excellence -- Solution Leadership -- Collective Intimacy -- Accelerated Innovation -- All of the Above? -- Notes -- Chapter 4 Digital Technologies -- The Cloud -- Big Data -- Mobile -- The Internet of Things -- Social -- Notes -- Part Two Information Excellence -- Chapter 5 Operations and Information -- Processes -- Process Advantage -- Process Optimization -- Asset Optimization -- Business Value of Information -- The Role of Information Technology -- Caveats -- Notes -- Chapter 6 The Discipline of Information Excellence -- From People to Machines -- From Physical to Virtual -- From Virtual to Digical -- From Processes to Experiences -- From Operations to Improvement -- From Static Design to Dynamic Optimization -- From Mass Production to Mass Personalization -- From Cost Reduction to Revenue Generation -- From Direct to Indirect Monetization -- From Touchpoints to Integration -- From Firms to Networks -- From Data to Actionable Insight -- From Answers to Exploration -- Notes -- Chapter 7 Burberry-Weaving IT into the Fabric of the Company.

Operational Excellence and Product Leadership -- From Operational Excellence to Information Excellence -- From Physical to Virtual -- From Virtual to Digical -- From Processes to Experiences -- From Mass Production to Mass Personalization -- From Cost Reduction to Revenue Generation -- From Touchpoints to Integration -- From Firms to Networks -- Notes -- Part Three Solution Leadership -- Chapter 8 Products, Services, and Solutions -- Competitive Strategy -- Product Elements -- The Experience Economy -- Pricing and Business Models -- Notes -- Chapter 9 The Discipline of Solution Leadership -- From Products and Services to Solutions -- From Generic and Expected to Augmented and Potential -- From Transactions to Relationships -- From Sales Results to Customer Outcomes -- From Standard Products to Custom Solutions -- From Products and Services to Experiences and Transformations -- From Standalone to Social -- From Product to Platform -- From Engineered to Ecosystem -- Notes -- Chapter 10 Nike-A Track Record of Success -- From Products to Solutions -- From Generic and Expected to Augmented and Potential -- From Transactions to Relationships -- From Sales Results to Customer Outcomes -- From Standard Products to Custom Solutions -- From Products to Experiences and Transformations -- From Standalone to Social -- From Engineered to Ecosystem -- Nike and the Other Digital Disciplines -- Notes -- Part Four Collective Intimacy -- Chapter 11 Customer Experience and Relationships -- Customer Intimacy -- A Broad Spectrum of Relationships -- Dimensions of Interaction -- Collaborative and Content Filtering -- Notes -- Chapter 12 The Discipline of Collective Intimacy -- From Transactions to Relationships -- From Relationships to Intimacy -- From Physical to Virtual -- From Virtual to Digical -- From Company to Community -- From People to Algorithms.

From Individual to Collective -- Notes -- Chapter 13 Netflix-Entertaining Disruption -- Information Excellence -- Accelerated Innovation -- Solution Leadership -- From Relationships to Intimacy -- From Physical to Virtual -- From Virtual to Digical -- From Company to Community -- From People to Algorithms -- From Individual to Collective -- Notes -- Part Five Accelerated Innovation -- Chapter 14 Innovation and Transformation -- Successful Commercial Innovation -- The Innovation Process -- Innovation Principles -- Innovation of Products, Processes, Relationships, and Innovation -- Business Model Innovation and Corporate Transformation -- Notes -- Chapter 15 The Discipline of Accelerated Innovation -- From Solitary to Collaborative -- From Internal to External -- From Closed to Open -- From Inside-Out to Outside-In -- From Products to Platforms -- From Linear to Agile -- From Employees to Crowds -- From Salaries to Prizes -- From Theoretical to Data-Driven -- From Human to Machine -- From Incremental to Transformational -- Notes -- Chapter 16 Procter &amp -- Gamble Cleans Up -- From Solitary to Collaborative -- From Internal to External -- From Closed to Open -- From Inside-Out to Outside-In -- From Employees to Crowds -- From Incremental to Transformational -- Notes -- Part Six Successful Execution -- Chapter 17 General Electric-Flying High -- Digital Disciplines at GE -- Software at GE -- Information Excellence -- Solution Leadership -- Collective Intimacy -- Accelerated Innovation -- Notes -- Chapter 18 Human Behavior and Gamification -- Human Behavior -- Gamification -- Gamifying Information Excellence -- Gamifying Solution Leadership -- Gamifying Collective Intimacy -- Gamifying Accelerated Innovation -- Gamification across Disciplines -- Notes -- Chapter 19 Opower-The Power of the Human Mind -- Human Behavior and Energy Consumption.

Opower, Information, and Intimacy -- Notes -- Chapter 20 Digital Disasters -- Strategic Errors -- Cyberattacks -- Software Design and Development Challenges -- Operational Issues -- Unintended Consequences -- Erratic Algorithms -- Politics and Pushback -- Digital Disappointments -- Notes -- Part Seven What's Next? -- Chapter 21 Looking Forward -- The Exponential Economy -- Future Technologies -- Opportunities -- Critical Success Factors -- Next Steps -- Notes -- About the Author -- Index -- EULA.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.