Empirical Assessment of Radio Liberty and Western Broadcasting to the USSR During the Cold War.

Front Cover -- Book Title -- Copyright -- Contents -- List of Figures -- Acknowledgments -- Preface - August 1991: The Coup, the White House and Radio Liberty -- Executive Summary -- Section One - Measuring the Audience to Western Broadcasters in the USSR -- Section Two - Trends in Listening to Western Broadcasters in the USSR: 1970-1991 -- 2.1 Early Attempts to Quantify the Audience to Western Radio: The 1970s -- 2.2 Weekly Reach of Western Broadcasters: 1980-1990 -- 2.3 The Impact of Jamming -- 2.4 The Role of Political Events -- 2.5 Trends in Measurement of the "Core Audience" -- 2.6 Listening to Western Broadcasters in Last Years of USSR: 1989-1991 -- 2.7 Western Radio in a Time of Glasnost' -- 2.8 Audience Cumulation Patterns: How Frequently Did Listeners Tune In? -- 2.9 Audience Duplication Patterns in the "Core Audience" -- 2.10 Listening in the Geographic Regions of the USSR: Overall Patterns in 1989 -- 2.11 Shifts in Listening to Radio Liberty After Cessation of Jamming -- 2.12 Listening in Russian and Nationality Languages: RL and VOA -- 2.13 The Overall Annual Audience to Western Radio: 1980-1990 -- 2.14 Comparisons with Internal Surveys to Confirm Audience Estimates -- Section Three - Who Were the Listeners and What Did They Hear? -- 3.1 Demographic Characteristics of Listeners to Radio Liberty -- 3.2 Western Radio Listening by Attitudinal Type -- 3.3 Motivations for Listening to Western Radio -- 3.4 Choice of Programming from Radio Liberty -- 3.5 Listeners' Perceptions of Major Western Broadcasters -- Section Four - Western Radio's Place in the USSR Media Environment -- 4.1 Information Sources Used for National and International News -- 4.2 Media Use by Demographic Characteristics -- 4.3 Media Use by "Factor Types" -- 4.4 Trends in Media Use: 1978-1988.

Section Five - Western Radio and Topical Issues: Six Brief Case Studies -- 5.1 The War in Afghanistan: 1979-1989 -- 5.2 The Samizdat Phenomenon: 1970s -- 5.3 The Korean Airliner Incident: 1983 -- 5.4 The Chernobyl Disaster: 1986 -- 5.5 Glasnost' and Perestroika: 1985-1990 -- 5.6 The Solidarity Movement in Poland: 1980-1981 -- Section Six - Some Observations on the Impact of Western Broadcasting to the USSR -- 6.1 Large Cold-War Audiences -- 6.2 Widespread Regime Attacks -- 6.3 Effect on USSR Media -- 6.4 Influence on Attitude and Opinion Formation -- 6.5 Summing Up -- Section Seven - Epilogue. A Comparison of SAAOR Findings with Data from the Archives of the Institute of Sociology of the USSR Academy of Sciences: Late 1970s and Early 1980s -- 7.1 Comparative Listening Rates -- 7.2 Demographic Comparisons -- 7.3 Motivations for Listening, Programs Heard and Trust in Western Information -- 7.4 Western Stations Heard -- 7.5 Conclusions -- Appendix A - SAAOR Survey Methodology: Interviewing Soviet Travelers -- Appendix B - The MIT Mass Media Computer Simulation Methodology -- Appendix C - Data Validation: Comparison of SAAOR Studies with Internal Soviet Studies and Other Data -- C.1 Comparison of Findings from Separate SAAOR Samples -- C.2 Comparison of Findings on TV Viewing Behavior -- C.3 Comparison of Attitudes to Andrei Sakharov -- C.4 Comparison of Attitudes toward Solidarity in Poland -- C.5 Comparison of Attitudes toward Perestroika -- C.6 Comparison of Findings on Western Radio Listening -- Endnotes -- Select Bibliography -- About the Author -- Index.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.