ORPP logo
Image from Google Jackets

Strategic Communication at Work : The Impact Paradigm.

By: Material type: TextTextPublisher: Milton : Taylor & Francis Group, 2018Copyright date: ©2018Edition: 1st edDescription: 1 online resource (189 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781351863094
Subject(s): Genre/Form: Additional physical formats: Print version:: Strategic Communication at WorkDDC classification:
  • 658.45
LOC classification:
  • HD30.4 .L466 2018
Online resources:
Contents:
Cover -- Half Title -- Title Page -- Copyright Page -- Table of Contents -- Preface -- Acknowledgments -- Part One Strategic Communication -- 1. The IMPACT Paradigm-What It Is -- 2. The IMPACT Paradigm-Why It Works -- Part Two Strategic Communication in Action -- 3. Communication Situations -- 4. Common Concerns of Communicators -- Part Three Practicing -- 5. IMPACT Exercises -- 6. Communicate with Impact -- References -- Index.
Summary: Strategic Communication at Work presents a holistic framework based on identifying a desired outcome and aligning all communication behavior to achieve success through expressing ideas congruently, interacting purposefully, connecting with others, and enhancing credibility.
Tags from this library: No tags from this library for this title. Log in to add tags.
Star ratings
    Average rating: 0.0 (0 votes)
No physical items for this record

Cover -- Half Title -- Title Page -- Copyright Page -- Table of Contents -- Preface -- Acknowledgments -- Part One Strategic Communication -- 1. The IMPACT Paradigm-What It Is -- 2. The IMPACT Paradigm-Why It Works -- Part Two Strategic Communication in Action -- 3. Communication Situations -- 4. Common Concerns of Communicators -- Part Three Practicing -- 5. IMPACT Exercises -- 6. Communicate with Impact -- References -- Index.

Strategic Communication at Work presents a holistic framework based on identifying a desired outcome and aligning all communication behavior to achieve success through expressing ideas congruently, interacting purposefully, connecting with others, and enhancing credibility.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

There are no comments on this title.

to post a comment.

© 2024 Resource Centre. All rights reserved.