Sustainable Innovation : Build Your Company's Capacity to Change the World.
Material type:
- text
- computer
- online resource
- 9780804795029
- 658.4/063
- HD30
Intro -- Contents -- Acknowledgments -- Introduction -- 1. Sustainable Innovation -- 2. Betting on Change -- 3. Challenges to Sustainable Innovation -- 4. Nexus Work -- 5. Managing Science and Policy -- 6. Recombinant Innovation -- 7. Designing Revolutions -- 8. Business Model Innovation -- 9. Beyond Capabilities -- Notes -- Index.
This book describes what makes sustainable innovation so challenging when compared to efforts that doesn't take a company or product's ecological and social footprint into account. Andrew Hargadon outlines the capabilities that are necessary for sustainable innovation, teaching readers how to create winning offerings and deliver them to market at the right time. Tomorrow's competitive advantage depends on smart, sustainable innovations that compel customers; this book positions business readers and their companies to be on the leading edge.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
There are no comments on this title.