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Selling the American Way : U. S. Propaganda and the Cold War.

By: Material type: TextTextPublisher: Philadelphia : University of Pennsylvania Press, 2010Copyright date: ©2008Edition: 1st edDescription: 1 online resource (270 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9780812201239
Subject(s): Genre/Form: Additional physical formats: Print version:: Selling the American WayDDC classification:
  • 973.918
LOC classification:
  • E814 -- .B45 2010eb
Online resources:
Contents:
Cover -- Title Page -- Copyright Page -- Dedication Page -- Table of Contents -- List of Abbreviations -- Chronology -- Introduction -- Chapter One: The Truman Years -- Chapter Two: The Eisenhower Years -- Chapter Three: Defining Democracy: Images of the American Political System -- Chapter Four: Selling Capitalism: Images of the Economy, Labor, and Consumerism -- Chapter Five: "The Red Target is Your Home": Images of Gender and the Family -- Chapter Six: ''A Lynching Should Be Reported Without Comment": Images of Race Relations -- Conclusion: The Costs and Limits of Selling "America -- Notes -- Index -- Acknowledgments.
Summary: Selling the American Way documents how U.S. officials defined and defended the "American Way of Life" in a quest to promote democratic capitalism and discredit communism, but faced great difficulties in reconciling their symbolic America with the complex political, economic, and strategic realities of the Cold War.
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Cover -- Title Page -- Copyright Page -- Dedication Page -- Table of Contents -- List of Abbreviations -- Chronology -- Introduction -- Chapter One: The Truman Years -- Chapter Two: The Eisenhower Years -- Chapter Three: Defining Democracy: Images of the American Political System -- Chapter Four: Selling Capitalism: Images of the Economy, Labor, and Consumerism -- Chapter Five: "The Red Target is Your Home": Images of Gender and the Family -- Chapter Six: ''A Lynching Should Be Reported Without Comment": Images of Race Relations -- Conclusion: The Costs and Limits of Selling "America -- Notes -- Index -- Acknowledgments.

Selling the American Way documents how U.S. officials defined and defended the "American Way of Life" in a quest to promote democratic capitalism and discredit communism, but faced great difficulties in reconciling their symbolic America with the complex political, economic, and strategic realities of the Cold War.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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