Kernan, Lisa. <br/><br/>
Coming Attractions :  Reading American Movie Trailers. 

 - 1st ed. 
 - 1 online resource (309 pages) 
 - Texas Film and Media Studies Series .
 - Texas Film and Media Studies Series .
<br/><br/>Intro -- Contents -- Acknowledgments -- 1. Trailers: A Cinema of (Coming) Attractions -- 2. Trailer Rhetoric -- 3. The Classical Era: The "Mythic Universal American" -- 4. The Transitional Era: Chasing the Elusive Audience -- 5. The Contemporary Era: The Global Family Audience -- 6. Conclusion. The Cinema Is Dead: Long Live the Cinema of (Coming) Attractions -- Filmography of Trailers Viewed -- Notes -- CHAPTER 1 -- CHAPTER 2 -- CHAPTER 3 -- CHAPTER 4 -- CHAPTER 5 -- CHAPTER 6 -- Selected Bibliography -- Index. 
<br/><br/> No detailed description available for "Coming Attractions". 
<br/><br/><label>ISBN: </label>9780292797253 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Film trailers-United States.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>PN1995 
<br/><br/><label>Dewey Class. No.: </label>791.43/75/0973