Gandhi Meets Primetime : Globalization and Nationalism in Indian Television.
- 1st ed.
- 1 online resource (258 pages)
- Pop Culture and Politics Asia PA Series .
- Pop Culture and Politics Asia PA Series .
front cover -- Title Page -- Copyright Page -- Table of Contents -- Acknowledgments -- Introduction: Unimaginable Communities -- 1. From Doordarshan to Prasar Bharati: The Search for Autonomy in Indian Television -- 2. At Home, In the World: The Viiewing Practices of Indian Television -- 3. Between Tradition and Modernity: The Development of an "Indian" Community of Television -- 4. "Gandhi Meet Pepsi": Nationalism and Electronic Capitalism in Indian Television -- 5. Nikki Tonight, Gandhi Today: Television, Glocalization, and National Identity -- Conclusion: Is There an Indian Community of Television? -- Notes -- Index -- back cover.
9780252091667
Television broadcasting-India. Television broadcasting-Social aspects-India.