TY - BOOK AU - Graver,Amy AU - Jura,Ben TI - Best Practices for Graphic Designers, Grids and Page Layouts: An Essential Guide for Understanding and Applying Page Design Principles T2 - Best Practices Series SN - 9781610584128 AV - NC1000 -- .G73 2012eb U1 - 741.6 PY - 2012/// CY - Osceola PB - Quarto Publishing Group USA KW - Graphic art -- Technique KW - Electronic books N1 - Cover -- Title Page -- CONTENTS -- INTRODUCTION -- Vignelli Associates: Approach to Grid-based Design -- ELEMENTS OF A GRID SYSTEM: An Overview -- Oikos Associati: Turning the Grid into a Focal Point -- BASIC STRUCTURES: Single-Column/Manuscript Grids -- Multicolumn Grids -- Modular Grids -- Hierarchical Grids -- Baseline Grids -- Compound Grids -- UPPERCASE Magazine: Multicolumn Flexibility -- BEHIND THE GRID: An Overview -- Type & -- Column Widths -- HOW Magazine: Designing for Designers -- Type & -- Vertical Increments -- Type & -- Balance in Columns -- The Golden Section -- Lucid Design: The Twelve-Column Grid & -- Website Design -- HIERARCHY/ORGANIZATION OF INFORMATION: An Overview -- Organizing the Content Scale & -- Impact -- Typographic Techniques Can Impact Flow -- Negative Space As a Map -- Using Relative Position to Establish Importance -- Color Can Bring Content Forward, or Push It Back -- Brandon Bird Design: Grids on Display -- Elements: A Modular System to Ease Line Extension -- The Official Manufacturing Company: Divisions in Space Form Content Areas -- PAGE STRUCTURE: An Overview -- Size & -- Shape of the Page -- Page Margins -- Caserta Design: Layout That Evokes an Emotional Response -- Live Area: Page Size -- Symmetry & -- Composition -- Folds & -- Relationship of Content Across Pages -- Production Considerations -- UnderConsideration: Grouping with Grids -- CONTENT STRUCTURE: An Overview -- Development of Read/Progression of Info -- Grouping Information -- Rhythm & -- Flow -- Pacing -- Memo Productions: Content Is King -- Alexander Isley, Inc.: Illustration Grouped with Text -- Here Design: Illustrations Add Flavor to Layouts -- RELATIONSHIP OF DESIGN COMPONENTS: An Overview -- How Text & -- Image Can Be Separated -- How Text & -- Image Can Be Unified -- Space -- Scale; 804: Spatial Flexibility -- WIRED Magazine: Design Fidelity Across Platforms -- TYPE AS IMAGE: An Overview -- Hand Lettering & -- Illustrative Typography -- Caption Treatment -- Pull Quotes -- Folios & -- Wayfinding -- Matador: Layout with a Typographic Focus -- COLOR: An Overview -- Color As a Unifying Element -- Color As an Organizational Tool -- AdamsMorioka: For the Love of Color -- BREAKING THE RULES: An Overview -- Grid Deconstruction -- Optical Composition -- Organic Design -- Modern Dog: Design Organically But Think Rationally -- ABOUT THE AUTHORS UR - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=3399649 ER -