Pratt, Andy.

Interactive Design : An Introduction to the Theory and Application of User-Centered Design. - 1st ed. - 1 online resource (225 pages)

Cover -- Title -- Contents -- Introduction -- CHAPTER 1 What Is User-Centered Design and Why Do We Need It? -- CHAPTER 2 Collaborating with Your Team and Your Client -- CHAPTER 3 Goals, Users, and Success Criteria -- CHAPTER 4 Getting to Know Your Users -- CHAPTER 5 Know Your Competitors -- CHAPTER 6 Content Is King -- CHAPTER 7 Designing for the Right Device -- CHAPTER 8 Guide, Motivate, and Engage the User -- CHAPTER 9 Building Sitemaps, Wireframes, and Prototypes -- CHAPTER 10 Branding the Experience -- CHAPTER 11 What Can You Learn from Usability Testing? -- CHAPTER 12 If You Build It, They Won't Always Come - Marketing the Experience -- CHAPTER 13 Watch, Learn, and Adapt -- CHAPTER 14 Looking into the Future -- Resources -- Contributors -- About the Authors -- Acknowledgments.

With rich imagery, this innovative, comprehensive book examines the user-centered design process from the perspective of a designer.

9781610586375


User interfaces (Computer systems).
Interactive multimedia.
System design.
Industrial design.
Graphic arts.


Electronic books.

QA76.9.U83P73 2012

005.4/37