TY  - BOOK
AU  - Evans,David S.
AU  - Schmalensee,Richard
TI  - Paying with Plastic: The Digital Revolution in Buying and Borrowing
T2  - The MIT Press Series
SN  - 9780262272438
AV  - HG3755.8.U6 E94 2005 
U1  - 332.7/65/0973 
PY  - 2004///
CY  - Cambridge
PB  - MIT Press
KW  - Credit cards--United States
KW  - Bank credit cards--United States
KW  - Electronic funds transfers--United States
KW  - Electronic commerce--United States
KW  - Consumer credit--United States
KW  - Electronic books
N1  - Intro -- Contents -- Preface -- Acknowledgments -- 1 - Plastic Cards -- 2 - From Seashells to Electrons -- 3 - More Than Money -- 4 - From Gourmets to the Masses -- 5 - From Sardi's to Saks.com -- 6 - It Takes Two to Tango -- 7 - Co-opetition and the Payment Card Ecosystem -- 8 - System Wars -- 9 - Issuer Brawls -- 10 - Backroom Battles -- 11 - The Antitrust Wars -- 12 - On the Brink -- 13 - And They Don't Take Cash -- Sources and Notes -- Selected Bibliography -- Index
N2  - The definitive account of the trillion-dollar payment card industry
UR  - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=3338896
ER  -