TY  - BOOK
AU  - Imran,Masood
AU  - Mohamed Azmi,Ahmad Hassali
AU  - Mohamed Izham,Mohamed Ibrahim
TI  - Doctors and Pharmaceutical Industry: Insight from Malaysian Scenario
SN  - 9789838616553
AV  - HD9665.5 .I473 2012 
U1  - 615.10688 
PY  - 2012///
CY  - Gelugor
PB  - Penerbit USM
KW  - Drugs-Marketing
KW  - Pharmaceutical industry-Malaysia
KW  - Pharmaceutical services-Malaysia
KW  - Electronic books
N1  - Cover -- Half Title Page -- Title Page -- Copyright Page -- Contents -- List of Tables and Figures -- Preface -- Acknowledgements -- List of Abbreviations -- 1: Introduction -- 1.1: Data collection procedure -- 1.2: Data management and analysis -- 1.3: Ethical requirements -- 2: Findings -- 2.1: Survey response and characteristics of GPs -- 2.2: Sources of drug information used by Malaysian GPs -- 2.3: GPs' opinions about the importance of MPs working in Malaysia -- 2.4: GPs' experiences about the knowledge of MPs -- 2.5: GPs' opinion about the minimum qualifications needed to appoint a MP -- 2.6: GPs' opinion about the problems they may face without MPs -- 2.7: Frequency of GPs received drug samples from representatives, and their usual quantity and use -- 2.8: Common practice-related gifts received by practitioners -- 2.9: Exclusive gifts received by GPs -- 2.10: Greetings and gifts received on personal and general special occasions -- 2.11: Prescription-based incentive offers received by GPs from pharmaceutical companies -- 2.12: The involvement of pharmaceutical industry in organizing and sponsoring educational events for healthcare professionals -- 2.13: Awareness among GPs about the existing codes of conduct, regulations and guidelines in interacting with pharmaceutical companies -- 3: Discussion -- 4: Conclusions -- References -- Appendix 1: The Instrument -- Appendix 2: Letter of Approval for Research Ethics -- List of Authors -- Index -- Back Cover
UR  - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=5338785
ER  -