TY - BOOK AU - de Stricker,Ulla TI - Business Cases for Info Pros: Here's Why, Here's How SN - 9781573879002 AV - HD9999.I492 -- D39 2008eb U1 - 658.4/038 PY - 2008/// CY - Medford PB - Information Today, Inc. KW - Information services industry KW - Information resources management KW - Information consultants KW - Electronic books N1 - Cover -- Title Page -- Contents -- Introduction: Why This Guide? -- Chapter 1: The Decision Making Context -- Chapter 2: Thinking About Money -- Chapter 3: The Business Case Approach -- Chapter 4: The Business Case Framework -- Chapter 5: The Business Case Memorandum -- Chapter 6: Case Studies -- Case Study 1: Anne's Proposal to Hire an External Consultant -- Case Study 2: Kim's Options in a Proposal for Hiring a Librarian and Licensing Key Scientific Content -- Case Study 3: Michael's Proposal for Licensing a News Monitoring Service -- Chapter 7: Presenting the Message in Person -- Chapter 8: Appearance Matters -- Afterword: Final Checklist -- About the Author -- Index UR - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=3316127 ER -