Malaby, Thomas. <br/><br/>
Making Virtual Worlds :  Linden Lab and Second Life. 

 - 1st ed. 
 - 1 online resource (179 pages) 
<br/><br/>Intro -- Contents -- Acknowledgments -- Introduction: A Developer's-Eye View -- 1. The Product: Second Life, Capital, and the Possibility of Failure in a Virtual World -- 2. Tools of the Gods -- 3. Knowing the Gamer from the Game -- 4. The Birth of the Cool -- 5. Precarious Authority -- Appendix A: The Tao of Linden -- Appendix B: The Mission of Linden Lab -- Notes -- Bibliography -- Index. 
<br/><br/> Malaby shows how the workers of a very young but quickly growing company were themselves caught up in ideas about technology, games, and organizations, and struggled to manage not only their virtual world but also themselves in a nonhierarchical fashion. 
<br/><br/><label>ISBN: </label>9780801458996 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Linden Lab (Firm).<br/>Second Life (Game) -- Social aspects.<br/>Shared virtual environments -- Case studies.<br/>Computer games -- Design -- Social aspects -- Case studies.<br/>Business anthropology -- California -- San Francisco -- Case studies.<br/>Corporate culture -- California -- San Francisco -- Case studies.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>GV1469 
<br/><br/><label>Dewey Class. No.: </label>794.8