Bisht, N.S.

Internet Marketing of Tourism. - 1st ed. - 1 online resource (233 pages)

COVER -- CONTENTS -- CHAPTER I : TOURISM - AN OVERVIEW -- CHAPTER II : TOURISM - THE CONCEPT AND EMERGING TRENDS -- CHAPTER III : TOURISM POTENTIALS & -- PRODUCTS -- CHAPTER IV : INTERNET - A STRATEGIC TOOL FOR GLOBAL MARKETING -- CHAPTER V : INTERNET MARKETING TERMS AND TECHNOLOGY -- CHAPTER VI : INTERNET - A FUTURISTIC NETWORK OF CHANNELS -- CHAPTER VII : GEARING UP FOR INTERNET MARKETING -- REFERENCES.

9789350431511


Tourism--Internet marketing.


Electronic books.

G155.A1.B57 2010