Global Business Alliances : Theory and Practice.
- 1st ed.
- 1 online resource (241 pages)
Cover -- GLOBAL BUSINESS ALLIANCES -- Contents -- Tables -- Figures -- Preface -- Introduction -- 1 Competition and Cooperation -- GLOBAL BUSINESS COMPETITION AND ALLIANCES -- Liberalization of Economies -- Dispersion of Technology -- Consumer Exposure to Products and Services -- Competitive Pressure -- CONCLUSION -- NOTES -- 2 Theoretical Foundations -- TRANSACTION COST THEORY -- THE INDUSTRIAL ORGANIZATION MODEL -- GAME THEORY -- RESOURCE-BASED VIEW -- KNOWLEDGE BUILDING AND ORGANIZATIONAL LEARNING -- NETWORK PERSPECTIVE -- A CRITICAL ASSESSMENT AND INTEGRATIVE VIEW -- AN INTEGRATIVE MODEL -- MARKET TRANSACTIONS -- INTERNALIZATION -- STRATEGIC ALLIANCES -- NOTES -- 3 International Business Strategy and Alliances -- THE NEW COMPETITIVE DYNAMICS -- GLOBAL BUSINESS STRATEGIES -- Company Orientations -- Industry Typology -- Company Taxonomy -- INTERNATIONAL BUSINESS STRATEGY MODEL -- Market Mode: Global versus Multidomestic -- PRODUCT AND VALUE CHAIN FUNCTION: STANDARDIZATION VERSUS ADAPTATION -- BUSINESS CONDUCT: MARKET CONTRACTS, INTERNALIZATION, AND STRATEGIC ALLIANCES -- Market Contracts -- Internalization -- Strategic Alliances -- STRATEGIC ALLIANCE MODEL -- NOTES -- 4 Equity Alliances -- INTERNATIONAL JOINT VENTURES -- IJV Decision-Making Model -- Initial Stage -- Formation Stage -- Operations Stage -- Outcome Stage -- Equity Participation -- NOTES -- 5 Non-Equity Alliances -- INTERNATIONAL CONTRACTUAL VENTURES -- THE ICV DECISION-MAKING MODEL -- Initial Stage -- Formation Stage -- NOTES -- 6 Global Alliances in the Automobile Manufacturing Industry -- INDUSTRY DYNAMICS -- Market Size -- Scope of Competitive Rivalry -- Market Growth and Stage in Product Life Cycle -- Number of Rivals and Their Relative Sizes -- Number of Buyers and Their Relative Sizes -- The Degree of Vertical Integration -- Ease of Entry or Exit. Technology and Innovation -- Product Characteristics -- Scale Economies -- Experience Curve -- Capacity Utilization -- Industry Profitability -- External Factors -- ALLIANCES IN GLOBAL AUTO MANUFACTURING -- International Joint Ventures in the Auto Industry -- Equity Participation -- Non-Equity Alliances -- CONCLUDING REMARKS -- NOTES -- 7 Global Alliances in the Pharmaceutical Industry -- INDUSTRY CHARACTERISTICS -- ALLIANCES IN THE PHARMACEUTICAL INDUSTRY -- Cooperation with a Non-Competitor: a R& -- D Partnership -- Cooperating while Competing: R& -- D and Marketing Collaboration -- Cooperating while Competing: Production and Marketing Collaboration -- Cooperating while Competing: Marketing Collaboration -- Co-Promotion and R& -- D Agreement through Equity Participation -- Equity Participation: Strategic Alliance for Biopharmaceutical Production -- Cooperating between Them but Competing with Others: Marketing Partnerships -- Equity Participation: R& -- D and Marketing -- Equity Participation and Licensing: Supplying and R& -- D Agreements -- Non-Equity Agreement in R& -- D, Manufacturing, and Marketing -- Non-Equity R& -- D Alliances -- AN EVALUATION -- NOTES -- 8 Global Alliances in the Airline Industry -- INDUSTRY OUTLOOK -- COMPETITIVE DYNAMICS -- Airline Operating Costs -- STRATEGIC ALLIANCES BETWEEN AIRLINES -- Equity Participation -- Bilateral Cooperative Agreements -- Alliance Networks -- NETWORK ALLIANCE MODEL -- Motives -- Partners -- Network Stability -- National and International Competition -- Regulation -- THE IMPACT, CAVEATS, AND FUTURE OF NETWORKS -- NOTES -- 9 Global Alliances in the Telecommunications Industry -- INDUSTRY PROFILE -- Wireless Communications -- TELECOMMUNICATIONS ALLIANCES -- Joint Ventures -- Verizon Wireless -- Ericsson Microsoft Mobile Venture -- Vodafone's Joint Venture in New Zealand. EQUITY PARTICIPATION -- The AT& -- T-NTT DoCoMo Alliance -- The Symbian Venture -- Vodafone's Mexican Venture -- KPN, NTT DoCoMo, and Hutchison Whampoa: A Three-Way Alliance -- Vodafone's Stakes in Japan Telecom -- The Global One Failure -- Non-Equity Agreements -- The AT& -- T and Nortel Agreement -- The Vodafone and ChinaUnicom Accord -- The Motorola/Cisco Alliance with Telsim -- Nokia and Cable & -- Wireless Alliance for Wireless Data Services -- NOTES -- 10 Alliance Management -- THE CIRCULAR MANAGERIAL DECISION MODEL -- Needs Assessment -- Partner Selection -- Structure Choice -- Control and Evaluation -- Adjustment -- NECESSARY BEHAVIORS FOR ALLIANCE EFFECTIVENESS -- Adaptability -- Flexibility -- Agility -- MANAGERIAL GUIDELINES -- NOTES -- Index -- ABOUT THE AUTHOR.
9780313006814
Strategic alliances (Business). International business enterprises -- Management. Competition, International.