TY  - BOOK
AU  - Coleman,Renita
AU  - Wu,Denis
TI  - Image and Emotion in Voter Decisions: The Affect Agenda
T2  - Lexington Studies in Political Communication Series
SN  - 9780739189962
AV  - JF2011.C62 2015 
U1  - 324.9 
PY  - 2015///
CY  - Lanham
PB  - Lexington Books/Fortress Academic
KW  - Voting--Psychological aspects
KW  - Personality and politics
KW  - Electronic books
N1  - Intro -- Title Page -- Acknowledgments -- The Importance of Image and Affect in Politics -- Historical Traces and Relevant Concepts -- The Role of Information Processing -- The Methods Behind the Research: How We Did These Studies -- The Two Levels of Agenda Setting: Issues and Attributes -- Visual Cues in the Formation of Affect -- The Valence of Affect: Accentuate the Negative or Put Your Best Foot Forward? -- The Make-up of Affect: Emotions and Traits -- New Media and Demographic Differences in Agenda Setting -- An International Investigation of Affective Agendas -- What We Now Know About Affect and Implications for Democracy -- Bibliography -- Index -- About the Authors
N2  - This book was designed to make a contribution to our understanding of how and why people make the decisions they do at the polls. Coleman and Wu analyze a decade of research to examine how the media's image presentation of political candidates influences voting at both the aggregate and individual level
UR  - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=2002054
ER  -