Retail Beyond Detail : The Great Indian Retailing Business.
- 1st ed.
- 1 online resource (249 pages)
Cover -- Contents -- Foreword -- Preface -- Acknowledgements -- SECTION I Glimpses of the Intrinsic Indian Retailing -- Chapter 1 India's Unique Retail Evolution -- Chapter 2 The Significance of Micro, Small and Medium Enterprise (MSME) Retailing in India -- Chapter 3 The Diversity of Indian Consumers and Consumption -- Chapter 4 Factors Fuelling Retail Growth in India -- Chapter 5 The Hurdles That Retailers Face in India -- Chapter 6 FDI in Retailing: Is It Threatening? -- Chapter 7 Foreign or Indian, Big Retailers Pose the Same Threat -- Chapter 8 The Changing Face of Retail Communication -- Chapter 9 Disruptions and Innovations in Indian Retailing -- Chapter 10 India's Rapid Adoption of Online Retailing -- SECTION II Ten SuccessSecrets to Win -- Secret 1 Be Determined to Win -- Secret 2 Choose the Right Location -- Secret 3 Know Your Customers -- Secret 4 Organize Store Space Efficiently -- Secret 5 Stock up the Store for Profit -- Secret 6 Optimize Store Operations -- Secret 7 Ensure Financial Discipline -- Secret 8 Adopt Simple Store Systems -- Secret 9 Promote the Store -- Secret 10 Place the Right People in the Store -- Bibliography -- About the Author.
Unvailing the success secrets of retailing in India.