TY  - BOOK
AU  - Ricke,LaChrystal D.
TI  - The Impact of YouTube on U. S. Politics
SN  - 9780739183502
AV  - JA85.2.U6 -- .R535 2014eb 
U1  - 320.973 
PY  - 2014///
CY  - Lanham
PB  - Lexington Books/Fortress Academic
KW  - Social media - Political aspects - United States
KW  - Electronic books
N1  - Intro -- Contents -- Chapter One: The Participatory Web and YouTube -- Part I: YouTube and Political Campaign Communication -- Chapter Two: Political Message Development and Image Control -- Chapter Three: Political Advertising and Fundraising via YouTube -- Chapter Four: YouTube and Political Debates -- Part II: YouTube and In-Office Communication -- Chapter Five: Elected Officials and YouTube -- Chapter Six: The White House Channel: A Case Study in YouTube Communication -- Part III: YouTube and Democratic Engagement -- Chapter Seven: YouTube and Deliberative Democracy -- Chapter Eight: YouTube and Democratic Engagement -- Chapter Nine: YouTube and Politics: The Future -- Bibliography -- Index -- About the Author
N2  - The Impact of YouTube on U.S. Politics analyzes the broad and evolving political impact of YouTube, specifically addressing political campaigning, communication, and engagement. The text provides a synthesized illustration of the ways in which YouTube has become a requisite tool in U.S. politics
UR  - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=1809830
ER  -