TY - BOOK AU - Werbach,Kevin AU - Hunter,Dan TI - The Gamification Toolkit: Dynamics, Mechanics, and Components for the Win SN - 9781613630686 AV - HF5415 .W473 2015 U1 - 658.8 PY - 2015/// CY - Chicago PB - Wharton School Press KW - Marketing-Social aspects KW - Social media-Economic aspects KW - Electronic books N1 - Intro -- Contents -- Introduction -- Chapter One. Practical Gamification -- Chapter Two. Dynamics-The Foundation -- Chapter Three. Mechanics-Driving Action -- Chapter Four. Components-Tactics in Motion -- Chapter Five. Bringing It All Together -- About the Authors -- About Wharton School Press -- About The Wharton School -- Endnotes UR - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=5482537 ER -