Henisz, Witold J. <br/><br/>
Corporate Diplomacy :  Building Reputations and Relationships with External Stakeholders. 

 - 1st ed. 
 - 1 online resource (230 pages) 
<br/><br/>Cover -- Half Title -- Title -- Copyright -- Dedication -- Contents -- Acknowledgments -- Preface -- Introduction -- 1 Due Diligence: Mapping and Analysis of Your Stakeholders -- 2 Integration: From Stakeholder Maps to Financial and Operational Performance -- 3 Personal: Stakeholder Relationships Are Personal Relationships -- 4 Learning: Humility in Adapting to Negative Feedback in a Necessarily Imperfect Strategy -- 5 Openness: Strategic Communications to Reinforce Trust and Reputation -- 6 Mindset: Externally Facing Long-term Organizational Culture -- Conclusion: 12 Traps to Avoid -- Endnotes -- About the author -- Index. 
<br/><br/> This book argues that the strategic management of relationships with external stakeholders - what the author calls 'Corporate Diplomacy' - creates real and lasting business value. With colourful examples, practical tools and considered perspectives, the book hones in on a fundamental challenge for managers of multinational corporations. 
<br/><br/><label>ISBN: </label>9781783530564 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Business networks.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HD2744 -- .H465 2014eb 
<br/><br/><label>Dewey Class. No.: </label>659.2/85