TY - BOOK AU - Hayward,Philip TI - Scaled for Success: The Internationalisation of the Mermaid SN - 9780861969524 AV - GR910 .H399 2018 U1 - 398.45 PY - 2018/// CY - New York PB - John Libbey & Company, Limited KW - Mermaids KW - Electronic books N1 - Cover -- SCALED FOR SUCCESS -- Dedication -- Title -- Copyright -- Contents -- Acknowledgements -- Introduction -- Chapter 1 The Middle Eastern Mermaid: Between Myth and Religion -- Chapter 2 Matsya Fabulism: Hindu mythologies, Mermaids and syncretism in India and Thailand -- Chapter 3 Japan: The Mermaidisation of the Ningyo -- Chapter 4 Legend of the Blue Sea: Mermaids in South Korean folklore and popular culture -- Chapter 5 From Dugongs to Sinetrons: Syncretic Mermaids in Indonesian Culture -- Chapter 6 Changelings, Conformity and Difference: Dysebel and the Sirena in Filipino Popular Culture -- Chapter 7 Millennial Měirényú: Mermaids in 21st Century Chinese Culture -- Chapter 8 Song of the Sirenas: Mermaids in Latin America and the Caribbean -- Chapter 9 Swimming Ashore: Mermaids in Australian public culture -- Chapter 10 Mama Wata Remixed: The Mermaid in Contemporary African-American Culture -- Chapter 11 Shoreline Revels: Perversity, Polyvalence and Exhibitionism at Coney Island's Mermaid Parade -- Bibliography -- Chronological catalogue of audiovisual productions featuring mermaids and mermen referenced in the volume -- Index UR - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=5441165 ER -