TY  - BOOK
AU  - Kamath,Akshay
TI  - Make It Matter: A Guide to Mastering the Art of the Pitch with Principled Storytelling
SN  - 9781637309148
AV  - GR72.3 .K363 2021 
U1  - 153.35 
PY  - 2022///
CY  - La Vergne
PB  - New Degree Press
KW  - Storytelling-Psychological aspects
KW  - Electronic books
N1  - Intro -- HOW TO HACK THIS BOOK -- INTRODUCTION -- ACTIVATE YOUR STORY -- PRINCIPLES OF CONSTRUCTION -- MAKE MESSAGES SIMPLE -- BUILD TRUST WITH DETAILS -- FLOW WITH ELEGANCE -- PRINCIPLES OF CONNECTION -- ACKNOWLEDGE VULNERABILITY -- BUILD COMMON GROUND -- EMPLOY DEEP PERSPECTIVE -- PRINCIPLES OF COMMAND -- BREAK THE PATTERN -- OWN YOUR STORY -- SHARPEN YOUR PURPOSE -- EPILOGUE -- ACKNOWLEDGMENTS -- APPENDIX
UR  - https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=6865218
ER  -