Young, Brian.

Green Consumption by Young Consumers. - 1st ed. - 1 online resource (165 pages) - Young Consumers Series ; v.4 . - Young Consumers Series .

Cover -- Guest editorial -- Materialistic values and green apparel purchase intention among young Vietnamese consumers -- Materialist values, financial and pro-environmental behaviors, and well-being -- Measuring and enhancing children's sustainable consumption and production literacy -- Envisioning a sustainable consumption future -- Value orientation, green attitude and green behavioral intentions: an empirical investigation among young consumers -- Environmental segmentation: young millennials' profile in an emerging economy -- Examining the role of external factors in influencing green behaviour among young Indian consumers.

9781839822032


Green movement.


Electronic books.

JA75.8 / .G744 2019

322.44