Johnson, Hume.

Brand Jamaica : Reimagining a National Image and Identity. - 1st ed. - 1 online resource (251 pages)

Cover -- Title Page -- Copyright Page -- Contents -- Acknowledgments -- Introduction -- 1. Between Fame and Infamy -- 2. Branding the Nation -- 3. Women of "Paradise" -- 4. Brand Jamaica and the Economic Cost of Homophobia -- 5. An (Un)easy Sell -- 6. Brand Kingston -- 7. Hold On to What You Got -- Final Thoughts -- References -- List of Contributors -- Index.

9781496217486


National characteristics, Jamaican.
Group identity-Jamaica.
Jamaica-Public opinion, Foreign.
Jamaica-Civilization-21st century.


Electronic books.

F1887 .B73 2019

972.9206