McKeown, Niall. <br/><br/>
The Seven Principles of Digital Business Strategy. 

 - 1st ed. 
 - 1 online resource (159 pages) 
<br/><br/>Cover -- The Seven Principles of Digital Business Strategy -- Dedication -- Contents -- Introduction -- CHAPTER 1: Digital Business Strategy -- CHAPTER 2: An Introduction to the Seven Principles of Digital Business Strategy -- CHAPTER 3: The First Principle of Digital Business Strategy-Know Yourself -- CHAPTER 4: The Second Principle of Digital Business Strategy-Know Your Customer -- CHAPTER 5: The Third Principle of Digital Business Strategy-Competition -- CHAPTER 6: The Fifth Principle of Digital Business Strategy-Current Position -- CHAPTER 7: The Sixth Principle of Digital Business Strategy-Engine of Growth -- CHAPTER 8: The Fourth Principle of Digital Business Strategy-Resources -- CHAPTER 9: The Seventh Principle of Digital Business Strategy-Tactics -- CHAPTER 10: Conclusion -- Index -- Ad Page -- Back Cover. 
<br/><br/><label>ISBN: </label>9781631570346 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce--Planning.<br/>Electronic commerce--Management.<br/>Business planning.
<br/><br/><label>Index Terms--Genre/Form: </label><br/>Electronic books.
<br/><br/><label>LC Class. No.: </label>HF5548.32  / .M354 2017 
<br/><br/><label>Dewey Class. No.: </label>658.84