The American Television Industry.
- 1st ed.
- 1 online resource (207 pages)
- International Screen Industries Series .
- International Screen Industries Series .
Cover -- Series Page -- Title -- Copyright -- Contents -- Introduction -- 1 Key Players -- 2 Audiences and Advertising -- 3 Television Programming -- 4 Making TV on the Broadcast Networks -- 5 Branded Cable Networks -- 6 The New Economies of TV Information -- Conclusion -- Bibliography -- Index.