Achieving Success Through Innovation : Cases and Insights from the Hospitality, Travel, and Tourism Industry.
- 1st ed.
- 1 online resource (216 pages)
Cover -- Contents -- Foreword -- Acknowledgments -- Chapter 1: The Nature of Innovation -- Chapter 2: Improving the Customer Experience -- Chapter 3: Better Human Resources for Improved Operations -- Chapter 4: Sustainability Innovation -- Chapter 5: Applying Technology for Corporate Success -- Chapter 6: Innovative Restaurant Concepts -- Chapter 7: Lodging Concept Innovation -- Chapter 8: Strategic Intermediation -- Chapter 9: Achieving Success through Innovation -- About the Authors -- Index -- Adpage -- Backcover.