Veni, Vidi, Video : The Hollywood Empire and the VCR.

Intro -- Contents -- Acknowledgments -- Photo Section -- Introduction: Signs of the Time -- The American Film Industry before Video -- The American Film Industry and Video -- The Political Economy of Distribution -- Video and the Audience -- Structure of the Study -- Film Distribution and Home Viewing before the VCR -- A Brief Review of the Early Days of the Movie Industry -- From Universal Audiences to Feature-Length Films -- Movies at Home -- Tiered Releasing -- Broadcasting: The Other Entertainment Medium -- Postwar Film Exhibition -- Distributing Films to Smaller Audiences -- Television Advertising and Jaws: Marketing the Shark Wide and Deep -- The Development of Video Recording -- Broadcast Networks and Recording Technology -- Television and Recording -- Home Video 1: Playback-only Systems -- Home Video 2: Japanese Recorder System Development -- Home Video: The Early Years -- Choice, "Harried" Leisure, and New Technologies -- The Emergence of Cable -- The Universal Lawsuit -- VCR and Subversion -- X-rated Cassettes -- The Majors Start Video Distribution -- Videotape Pricing -- Renting -- The Years of Independence: 1981-1986 -- Independence on the Cusp of Video -- New Companies Get into Video Business -- Hollywood Tries to Control Rentals -- Video, Theater, and Cable -- Pre-Selling/Pre-Buying -- Video and New Genres -- Vestron's Video Publishing -- Conclusion -- Video Becomes Big Business -- The Development of Two-Tiered Pricing -- The New Movie Theater -- Microeconomics 1: Overview -- Microeconomics 2: Rental -- Video and Other Commodities -- Retailing Consolidation -- Breadth versus Depth -- Video Advertising -- Video and Revenue Streams -- Production Increase -- More Money, Same Product -- Consolidation and Shakeouts -- High Concept -- Disney Comes Back On-line -- The Majors Hold the Line on Production Expansion -- Vestron Responds.

The Fate of Pre-Selling and the Mini-Majors -- LIVE, Miramax, and New Line -- Conclusion -- The Lessons of the Video Revolution -- Media Industries after the VCR -- Home Video and Changes in the Form of Film -- Images of Audience Time -- A Philosophic View of Film and Audience -- Whither the Mass Audience? -- Notes -- Bibliography -- Index.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.