Layout Essentials : 100 Design Principles for Using Grids.

Intro -- Cover -- Title Page -- Dedication -- Contents -- Introduction -- Getting Started -- ELEMENTS OF A GRID -- 1. Know the Components -- BASIC GRID DIAGRAMS -- 2. Learn the Basic Structures -- DETERMINE THE APPROPRIATE GRID -- 3. Assess the Material -- FORMATTING TEXT -- 4. Put First Things First -- Do the Math -- HIERARCHY OF INFORMATION -- 5. Go Easy on the Reader -- GRID AND IMAGE -- 6. Determine an Order -- COMBINING GRID, TYPE, AND IMAGE -- 7. Consider All Elements -- COLOR -- 8. Define Space with Color -- SPACE -- 9. Communicate Using Space -- RHYTHM AND FLOW -- 10. Pacing Sets the Tone -- Working Grids -- SINGLE COLUMN -- 11. Give the Subject Matter a Face -- 12. Design with Ample Margins -- 13. Work in Proportion -- TWO COLUMN -- 14. Give Columns Equality -- 15. Design for Function -- 16. Rules Rule! -- 17. Use the Entire Area -- 18. Use Typography to Define Zones in the Grid -- 19. Mix Quirks with Consistency -- 20. Alternate Formats -- THREE COLUMN -- 21. Make It Look Simple -- 22. Define Columns Typographically -- 23. Avoid Overcrowding -- 24. Lower the Columns -- 25. Shift Shapes -- MULTICOLUMN -- 26. Get Off the Straight and Narrow -- 27. Mix It Up -- 28. Control a Variety of Elements -- 29. Not Lost in Translation -- Be Clear -- 30. Website Basics -- MODULAR -- 31. Break It Down -- 32. Leave Some Breathing Room -- 33. Be Rational -- 34. Vote for an Ordered World -- 35. Modules Do Not Need to Be Squared Off -- TABLES AND CHARTS -- 36. Think of the Chart as a Whole -- 37. Illustrate the Charts -- 38. Design beyond the Expected -- 39. Frame Boxes with Discretion -- 40. Go beyond Boundaries -- COLOR AS A DOMINANT ELEMENT -- 41. Use Color to Get Attention -- 42. Determine a Palette -- 43. Let the Color Be the Information -- 44. Marry Color and Typography -- COLOR AS ORGANIZING PRINCIPLE -- 45. Control It with Colors.

46. Use Color in Typography for Emphasis -- 47. Put the Information in the Color -- 48. Code with Color -- 49. Separate Content with Color -- 50. Use Shades to Achieve Color -- HORIZONTAL HIERARCHY -- 51. Break Signage into Sections -- 52. Put Like with Like -- 53. Let Space Define Your Horizons -- 54. Illustrate Timelines -- 55. Work above and below the (Scrolled) Fold -- WHEN TYPE FORMS THE GRID -- 56. Get Noisy -- 57. Turn It on Its Side -- 58. Pack It In -- 59. Play with the Grid -- 60. Involve the Viewer -- FILLED AND FUNCTIONAL -- 61. With Order, Make Small Margins Work -- 62. Make Your Point -- 63. Avoid Crowding -- 64. Make Space Count -- 65. Design a Balanced Viewpoint -- 66. Guide Your Reader -- SPACIOUS BUT NOT BARREN -- 67. Pace Yourself -- 68. Create an Oasis -- 69. Let the Images Shine -- SEEMINGLY GRIDLESS -- 70. Map It Out by Hand -- 71. Imply a Hierarchy -- 72. Use Organizing Principles -- 73. Support Fluidity -- ORGANIC SHAPES -- 74. Plan for Interruptions -- 75. Allow for Drama -- 76. Use Silhouettes to Enliven a Piece -- 77. Let Instinct Rule -- SWISS GRID -- 78. Set Up a System -- 79. Use Weights and Measures -- 80. Use Helvetica -- 81. Use Rules -- 82. Employ Vertical and Horizontal Hierarchies -- GRID, INTERRUPTED -- 83. Build in a Surprise -- 84. Vary Sizes -- 85. Let the Photo Do the Talking -- 86. Set It Off with Sidebars -- GRID, RECONSTRUCTED -- 87. Observe Masters -- 88. Blow It Up -- 89. Change Boundaries -- LAYERED GRID -- 90. Make It Complex -- 91. Think of More Than One Dimension -- 92. Think Globally -- GRIDS AND MOTION -- 93. Make a Framework Support Various Media -- 94. Sell -- 95. Make It Move -- 96. Make It Modular -- BREAKING THE RULES -- 97. Make It Clear -- 98. Follow the Future -- 99. Follow Your Heart -- 100. Forget the Rules -- Glossary -- Recommended Reading -- Contributors -- Quick Start Guide.

Acknowledgments -- Copyright Page.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.