Mad Cows and Mother's Milk, Second Edition : The Perils of Poor Risk Communication.
Material type:
- text
- computer
- online resource
- 9780773572409
- 362.1
- T10.68 .P69 2004
Intro -- Contents -- Preface to the First Edition -- Preface to the Second Edition -- PART ONE: WAITING FOR THE SCIENCE -- 1 Mad Cows or Crazy Communications? -- 2 A Diagnostic for Risk Communication Failures -- 3 Dioxins, or Chemical Stigmata -- 4 Hamburger Hell -- 5 Silicone Breasts -- PART TWO: WAITING FOR THE REGULATORS -- 6 Lost in Regulatory Space: rBST -- 7 Gene Escape -- 8 Mother's Milk -- 9 Ten Lessons -- PART THREE: NEW PERILS FOR RISK MANAGERS -- 10 Two Stinking Cows: The Mismanagement of BSE Risk in North America -- 11 A Night at the Climate Casino: Canada and the Kyoto Quagmire -- 12 Life in the Fast Lane: An Introduction to Genomics Risks -- Appendix -- Notes -- Bibliography -- Index -- A -- B -- C -- D -- E -- F -- G -- H -- I -- J -- K -- L -- M -- N -- O -- P -- Q -- R -- S -- T -- V -- W -- X -- Y -- Z.
An evaluation of the crucial role of risk communication in dealing with public controversies.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
There are no comments on this title.