Beyond the Gift Shop : Boost Revenue, Your Brand, and Patient Satisfaction with Strategic Hospital Retail.
Material type:
- text
- computer
- online resource
- 9781567933321
- 681/.7610688
- HD9995.H562 -- T46 2009eb
Intro -- Contents -- Detailed Contents -- Acknowledgments -- Introduction -- Redefining Patient Care -- A New Strategy -- Dispel the Myths -- The Retail System -- One Size Doesn't Fit All -- Products, Products, Products -- The Science of Retail -- You Can't Fake It -- Critical Success Factors -- About the Author.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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