The SAGE Handbook of Media Studies.
Material type:
- text
- computer
- online resource
- 9781452206646
- 302.23
- P90 -- .S18 2004eb
Cover -- Contents -- Acknowledgments -- Overview of the Handbook -- Part I - Prolegomena -- Chapter 1 - Ethical and Normative Perspectives -- Chapter 2 - The Long and Winding Road of Alternative Media -- Chapter 3 - Globalization, Supranational Institutions, and Media -- Chapter 4 - Society, Culture, and Media: Thinking Comparatively -- Chapter 5 - Approaches to Media Texts -- Chapter 6 - Technology -- Chapter 7 - Digital Media -- Part II - Audiences, Users, and Effects -- Chapter 8 - Audience and Readership Research -- Chapter 9 - Twentieth-Century Media Effects Research -- Chapter 10 - Psychology of Media Use -- Chapter 11 - Contemporary Television Audiences: Publics, Markets, Communities, and Fans -- Chapter 12 - A Concise History of Media and Cultural Studies in Three Scripts: Advocacy, Autobiography, and the Chronicle -- Chapter 13 - East Asian Modernities and the Formation of Media and Cultural Studies -- Part III - Economy and Power -- Chapter 14 - Media Economics -- Chapter 15 - The Political Economy of Communications -- Chapter 16 - Government, the State, and Media -- Chapter 17 - Media, Public Opinion, and Political Action -- Chapter 18 - Media and the Reinvention of the Nation -- Chapter 19 - News Media Production: Individuals, Organizations, and Institutions -- Part IV - Specific Areas of Media Research -- Chapter 20 - Narrative and Genre -- Chapter 21 - Sound Exchange: Media and Music Cultures -- Chapter 22 - Advertising: A Synthetic Approach -- Chapter 23 - Broadcasting, Cable, and Satellites -- Chapter 24 - Hollywood -- Chapter 25 - Bollywood and Indian Cinema: Changing Contexts and Articulations of National Cultural Desire -- Chapter 26 - Media Violence and Sex: What are the Concerns, Issues, and Effects? -- Author Index -- Subject Index -- About the Editors -- About the Contributors.
The SAGE Handbook of Media Studies provides a state-of-the-art overview of media research and examines the theories, practices, and future of media studies. The Editors have brought together a variety of U.S. and international contributors to provide a universal viewpoint of the increasingly diverse and globalized media studies field.
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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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