Critical Media Studies : An Introduction.

Intro -- Critical Media Studies: An Introduction -- Copyright -- Contents -- Preface -- 1 Introducing Critical Media Studies -- How We Know What We Know -- Categorizing Mass Media -- Living in Postmodernity -- Why Study the Media? -- Doing Critical Media Studies -- Key Critical Perspectives -- Part I Media Industries: Marxist, Organizational, and Pragmatic Perspectives -- 2 Marxist Analysis -- Marxist Theory: an Overview -- Patterns of Media Ownership -- Strategies of Profit Maximization -- Advertising -- Consequences of Ownership Patterns and Profit Maximization -- Conclusion -- 3 Organizational Analysis -- Organizational Theory: an Overview -- The News Media: an In-Depth Case Study -- Conclusion -- 4 Pragmatic Analysis -- Pragmatism: an Overview -- A Pragmatic Approach to the Government Regulation of Media -- Issues in the Regulation of American Media -- Violence in the Media: a Closer Look at Pragmatic Regulation -- Conclusion -- Part II Media Messages: Rhetorical, Cultural, Psychoanalytic, Feminist, and Queer Perspectives -- 5 Rhetorical Analysis -- Rhetoric: an Overview -- Theories of the Sign -- Roland Barthes (1915-1980) -- Texts and Rhetorical Structures -- The Material Turn: Affect and Aesthetics -- Conclusion -- 6 Cultural Analysis -- Cultural Theory: an Overview -- The Functions of Ideology -- Ideological Processes: Myth, Doxa, and Hegemony -- Cultural Studies: History, Theory, and Methodology -- Ideology and Media Representations of Class -- Media, Ideology, and Representations of Race and Ethnicity -- Conclusion -- 7 Psychoanalytic Analysis -- Psychoanalytic Theory: an Overview -- Freudian Development -- Lacanian Development -- Psychoanalytic Studies of Media -- Contemporary Scholarship in Psychoanalytic Analysis -- Conclusion -- 8 Feminist Analysis -- Feminism: an Overview -- Stereotyping in American Media.

Gendered Stereotypes in American Media -- Postfeminism and Media Representation -- Consequences of Sexist Media Representation -- Conclusion -- 9 Queer Analysis -- Queer Theory: an Overview -- Queerness and Visibility I: Sexual Stereotypes in American Media -- Queerness and Visibility II: the Problems with "Positive" Representation -- Consequences of Heteronormative Media Representations -- Queerness and Invisibility: Camp and the Fourth Persona -- The Fourth Persona and the "Textual Wink" -- Conclusion -- Part III Media Audiences: Reception, Sociological, Erotic, and Ecological Perspectives -- 10 Reception Analysis -- Reception Theory: an Overview -- Encoding/Decoding: Stuart Hall -- Polysemy: John Fiske, Celeste Condit, Leah Ceccarelli -- Interpretive Communities: Stanley Fish -- Ethnographic Research and Memory -- Conclusion -- 11 Sociological Analysis -- Sociological Theory: an Overview -- Dramaturgy -- Frame Analysis -- Equipment for Living -- Conclusion -- 12 Erotic Analysis -- Theories of Pleasure: an Overview -- Transgressive Texts -- Transgressive Practices -- Reflections on Transgression -- Conclusion -- 13 Ecological Analysis -- Medium Theory: an Overview -- Charting the Third Wave -- Conclusion -- 14 Conclusion: the Partial Pachyderm -- Critical Media Studies: an Overview -- Applied Media Studies -- Appendix: Sample Student Essays -- Marxist Analysis -- Rhetorical Analysis -- Cultural Analysis -- Psychoanalytic Analysis -- Feminist Analysis -- Queer Analysis -- Sociological Analysis -- Erotic Analysis -- Glossary -- Index.

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Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.