Make It Matter : A Guide to Mastering the Art of the Pitch with Principled Storytelling.
Material type:
- text
- computer
- online resource
- 9781637309148
- 153.35
- GR72.3 .K363 2021
Intro -- HOW TO HACK THIS BOOK -- INTRODUCTION -- ACTIVATE YOUR STORY -- PRINCIPLES OF CONSTRUCTION -- MAKE MESSAGES SIMPLE -- BUILD TRUST WITH DETAILS -- FLOW WITH ELEGANCE -- PRINCIPLES OF CONNECTION -- ACKNOWLEDGE VULNERABILITY -- BUILD COMMON GROUND -- EMPLOY DEEP PERSPECTIVE -- PRINCIPLES OF COMMAND -- BREAK THE PATTERN -- OWN YOUR STORY -- SHARPEN YOUR PURPOSE -- EPILOGUE -- ACKNOWLEDGMENTS -- APPENDIX.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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