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Essentials of public relations

By: Material type: TextTextPublication details: Bernerd Osero and Faith Mituki 2024Description: 121 pages; ills. 5.7 by 8.2 inchesISBN:
  • 9789914983708
DDC classification:
  • 659.2 OSEĀ 2025121
Summary: The authors try to bridge the gap between theoretical public relations education and real-world industry practice. Drawing directly from their experience training and managing undergraduate PR students, the authors aim to provide clear, actionable insights into the profession.
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The authors try to bridge the gap between theoretical public relations education and real-world industry practice. Drawing directly from their experience training and managing undergraduate PR students, the authors aim to provide clear, actionable insights into the profession.

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