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The Art of Opportunity : How to Build Growth and Ventures Through Strategic Innovation and Visual Thinking.

By: Contributor(s): Material type: TextTextPublisher: Newark : John Wiley & Sons, Incorporated, 2016Copyright date: ©2016Edition: 1st edDescription: 1 online resource (227 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781119151593
Subject(s): Genre/Form: Additional physical formats: Print version:: The Art of OpportunityLOC classification:
  • HD30.28 -- .S615 2016eb
Online resources:
Contents:
Intro -- Series Page -- Title Page -- Copyright -- Dedication -- Foreword -- Acknowledgments -- Introduction -- Reader's Journey -- Part 1: Artful Innovation -- Chapter 1 -- What Is Strategic Innovation? -- What Is Business Design Thinking? -- Part 2: Discover Your new Growth Opportunity -- Chapter 2 -- Understand Your Customer and Noncustomer -- Understand Your firm -- Frame Your Growth Initiative -- Frame Your Growth Opportunity -- Visualize Your Opportunity -- Part 3: Craft Your Strategy -- Chapter 3 -- The Elements of Your Strategy -- Set Your Strategy: Creating Value -- Visualize Your Strategy -- Part 4: Launch Your New Growth Business -- Chapter 4 -- The Three Phases of a New Growth Business -- Part 5: Mastering the Art: Business Design Thinking -- Chapter 5 -- What Is Business Design Thinking? -- Principles of Business Design Thinking -- A New Way of Working -- About the Authors -- Index -- End User License Agreement.
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Intro -- Series Page -- Title Page -- Copyright -- Dedication -- Foreword -- Acknowledgments -- Introduction -- Reader's Journey -- Part 1: Artful Innovation -- Chapter 1 -- What Is Strategic Innovation? -- What Is Business Design Thinking? -- Part 2: Discover Your new Growth Opportunity -- Chapter 2 -- Understand Your Customer and Noncustomer -- Understand Your firm -- Frame Your Growth Initiative -- Frame Your Growth Opportunity -- Visualize Your Opportunity -- Part 3: Craft Your Strategy -- Chapter 3 -- The Elements of Your Strategy -- Set Your Strategy: Creating Value -- Visualize Your Strategy -- Part 4: Launch Your New Growth Business -- Chapter 4 -- The Three Phases of a New Growth Business -- Part 5: Mastering the Art: Business Design Thinking -- Chapter 5 -- What Is Business Design Thinking? -- Principles of Business Design Thinking -- A New Way of Working -- About the Authors -- Index -- End User License Agreement.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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