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Mobile Social Marketing in Libraries.

By: Contributor(s): Material type: TextTextSeries: Library Technology Essentials SeriesPublisher: Blue Ridge Summit : Rowman & Littlefield Publishers, Incorporated, 2015Copyright date: ©2015Edition: 1st edDescription: 1 online resource (127 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781442243828
Subject(s): Genre/Form: Additional physical formats: Print version:: Mobile Social Marketing in LibrariesDDC classification:
  • 302.30285
LOC classification:
  • Z716.3.H43 2015
Online resources:
Contents:
Intro -- Contents -- Series Editor's Foreword -- Preface -- Acknowledgments -- 1 An Introduction to Mobile Social Marketing -- 2 Getting Started with Mobile Social Marketing -- 3 Tools and Applications -- 4 Library Examples and Case Studies -- 5 Step-by-Step Library Projects for Mobile Social Marketing -- 6 Tips and Tricks -- 7 Future Trends -- Recommended Reading -- Index -- About the Author.
Summary: Learn how to encourage library patrons to create their own content and tag it with the library's location. Mobile Social Marketing in Libraries walks you through the process of planning, creating, and sharing mobile social marketing content for your library.
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Intro -- Contents -- Series Editor's Foreword -- Preface -- Acknowledgments -- 1 An Introduction to Mobile Social Marketing -- 2 Getting Started with Mobile Social Marketing -- 3 Tools and Applications -- 4 Library Examples and Case Studies -- 5 Step-by-Step Library Projects for Mobile Social Marketing -- 6 Tips and Tricks -- 7 Future Trends -- Recommended Reading -- Index -- About the Author.

Learn how to encourage library patrons to create their own content and tag it with the library's location. Mobile Social Marketing in Libraries walks you through the process of planning, creating, and sharing mobile social marketing content for your library.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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