Mobile Social Marketing in Libraries.
Material type:
- text
- computer
- online resource
- 9781442243828
- 302.30285
- Z716.3.H43 2015
Intro -- Contents -- Series Editor's Foreword -- Preface -- Acknowledgments -- 1 An Introduction to Mobile Social Marketing -- 2 Getting Started with Mobile Social Marketing -- 3 Tools and Applications -- 4 Library Examples and Case Studies -- 5 Step-by-Step Library Projects for Mobile Social Marketing -- 6 Tips and Tricks -- 7 Future Trends -- Recommended Reading -- Index -- About the Author.
Learn how to encourage library patrons to create their own content and tag it with the library's location. Mobile Social Marketing in Libraries walks you through the process of planning, creating, and sharing mobile social marketing content for your library.
Description based on publisher supplied metadata and other sources.
Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
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