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Branded Women in U. S. Television : (Record no. 45315)

MARC details
000 -LEADER
fixed length control field 02847nam a22005293i 4500
001 - CONTROL NUMBER
control field EBC1910164
003 - CONTROL NUMBER IDENTIFIER
control field MiAaPQ
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20240729123323.0
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS
fixed length control field m o d |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field cr cnu||||||||
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 240724s2014 xx o ||||0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780739187944
Qualifying information (electronic bk.)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9780739187937
035 ## - SYSTEM CONTROL NUMBER
System control number (MiAaPQ)EBC1910164
035 ## - SYSTEM CONTROL NUMBER
System control number (Au-PeEL)EBL1910164
035 ## - SYSTEM CONTROL NUMBER
System control number (CaPaEBR)ebr11027753
035 ## - SYSTEM CONTROL NUMBER
System control number (CaONFJC)MIL687778
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)899158373
040 ## - CATALOGING SOURCE
Original cataloging agency MiAaPQ
Language of cataloging eng
Description conventions rda
-- pn
Transcribing agency MiAaPQ
Modifying agency MiAaPQ
050 #4 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HF6146.P78 .B54 2014
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 384.55/320820973
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Bjelskou, Peter.
245 10 - TITLE STATEMENT
Title Branded Women in U. S. Television :
Remainder of title When People Become Corporations.
250 ## - EDITION STATEMENT
Edition statement 1st ed.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Lanham :
Name of producer, publisher, distributor, manufacturer Lexington Books/Fortress Academic,
Date of production, publication, distribution, manufacture, or copyright notice 2014.
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2014.
300 ## - PHYSICAL DESCRIPTION
Extent 1 online resource (134 pages)
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term computer
Media type code c
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term online resource
Carrier type code cr
Source rdacarrier
490 1# - SERIES STATEMENT
Series statement Critical Studies in Television Series
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Intro -- Title Page -- Acknowledgments -- Preface -- Part I -- Introduction -- From Midcentury Housewives to Martha Stewart -- Zeitgeist and Camp at Bravo TV -- Part II -- The Entrepreneurial Housewife -- The Curious Presence of the Upper Class in Reality Television -- Embodying Neoliberalism -- Conclusion -- References -- Index -- About the Author.
520 ## - SUMMARY, ETC.
Summary, etc. This book examines product placement and brand integration in U.S. television. Using examples from 1950s television sponsorship to The Real Housewives, Bjelskou illustrates how the commercialization of TV programing affects both formats and narratives and how these genres are in conversation with contemporary political and social environments.
588 ## - SOURCE OF DESCRIPTION NOTE
Source of description note Description based on publisher supplied metadata and other sources.
590 ## - LOCAL NOTE (RLIN)
Local note Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Product placement in mass media -- Social aspects -- United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Reality television programs -- United States -- History and criticism.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Branding (Marketing) -- United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Television advertising -- United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Television broadcasting -- Social aspects -- United States.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Women on television.
655 #4 - INDEX TERM--GENRE/FORM
Genre/form data or focus term Electronic books.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information Print version:
Main entry heading Bjelskou, Peter
Title Branded Women in U. S. Television
Place, publisher, and date of publication Lanham : Lexington Books/Fortress Academic,c2014
International Standard Book Number 9780739187937
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN)
Corporate name or jurisdiction name as entry element ProQuest (Firm)
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE
Uniform title Critical Studies in Television Series
856 40 - ELECTRONIC LOCATION AND ACCESS
Uniform Resource Identifier <a href="https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=1910164">https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=1910164</a>
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