Marketing in and for a Sustainable Society. (Record no. 112683)
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000 -LEADER | |
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fixed length control field | 07020nam a22004933i 4500 |
001 - CONTROL NUMBER | |
control field | EBC4586025 |
003 - CONTROL NUMBER IDENTIFIER | |
control field | MiAaPQ |
005 - DATE AND TIME OF LATEST TRANSACTION | |
control field | 20240729130609.0 |
006 - FIXED-LENGTH DATA ELEMENTS--ADDITIONAL MATERIAL CHARACTERISTICS | |
fixed length control field | m o d | |
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
fixed length control field | cr cnu|||||||| |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 240724s2016 xx o ||||0 eng d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9781786352811 |
Qualifying information | (electronic bk.) |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
Canceled/invalid ISBN | 9781786352828 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (MiAaPQ)EBC4586025 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (Au-PeEL)EBL4586025 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (CaPaEBR)ebr11234922 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (CaONFJC)MIL937935 |
035 ## - SYSTEM CONTROL NUMBER | |
System control number | (OCoLC)953456495 |
040 ## - CATALOGING SOURCE | |
Original cataloging agency | MiAaPQ |
Language of cataloging | eng |
Description conventions | rda |
-- | pn |
Transcribing agency | MiAaPQ |
Modifying agency | MiAaPQ |
050 #4 - LIBRARY OF CONGRESS CALL NUMBER | |
Classification number | HF5410-5417.5 |
082 0# - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.802 |
100 1# - MAIN ENTRY--PERSONAL NAME | |
Personal name | Malhotra, Naresh K. |
245 10 - TITLE STATEMENT | |
Title | Marketing in and for a Sustainable Society. |
250 ## - EDITION STATEMENT | |
Edition statement | 1st ed. |
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Place of production, publication, distribution, manufacture | Bingley : |
Name of producer, publisher, distributor, manufacturer | Emerald Publishing Limited, |
Date of production, publication, distribution, manufacture, or copyright notice | 2016. |
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
Date of production, publication, distribution, manufacture, or copyright notice | ©2016. |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 1 online resource (246 pages) |
336 ## - CONTENT TYPE | |
Content type term | text |
Content type code | txt |
Source | rdacontent |
337 ## - MEDIA TYPE | |
Media type term | computer |
Media type code | c |
Source | rdamedia |
338 ## - CARRIER TYPE | |
Carrier type term | online resource |
Carrier type code | cr |
Source | rdacarrier |
490 1# - SERIES STATEMENT | |
Series statement | Review of Marketing Research Series ; |
Volume/sequential designation | v.13 |
505 0# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Front Cover -- Marketing in and for a Sustainable Society -- Copyright Page -- Contents -- List of Contributors -- Editorial Advisory Board -- Ad hoc Reviewers -- Introduction -- Overview -- Publication Mission -- Articles in This Volume -- Sustainability and Marketing: Concurrent Pursuit of a Smaller Environmental Footprint and a Larger Market Footprint -- Introduction -- Sustainability and Marketing: A Literature Overview -- Organizational Responsiveness to the Sustainability Imperative: A Conceptual Framework -- Internal Organizational Forces -- External Forces -- Sustainability Oriented Behaviors -- Discussion -- Toward Sustainability: Corporate Sustainability Responsibility, Consumer Sustainability Responsibility, and Government Sust... -- Toward Sustainability: Consumption Elimination, Consumption Reduction, and Consumption Redirection -- Toward Sustainability: Fostering Facilitating Forces and Mitigating Impeding Forces -- References -- Marketing's Quest for Environmental Sustainability: Persistent Challenges and New Perspectives -- Possible Explanations for Lack of Meaningful Progress in Environmental Sustainability -- Insufficiency of Existing Theoretical Lenses -- Insignificance: Tweaking at the Margins -- Incompatibility between the Logic of Marketing and the Logic of Sustainability -- Incommensurability in Scale -- New Theoretical Lenses Integrating Sustainability and the Natural Environment -- Assemblage Theory as a Lens for Sustainability -- Socio-Ecological Systems Theory -- Biomimicry: A Framework for Integrating Marketing and Nature -- Concluding Thoughts and Future Directions -- Acknowledgments -- References -- A Stakeholder Marketing Approach to Sustainable Business -- Introduction -- Theoretical Perspectives -- Resource-Based View -- Stakeholder Theory -- Hypothesis Development. |
505 8# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Stakeholder Orientation and Stakeholder Responsiveness -- Stakeholder Responsiveness and Marketing Outcomes -- Stakeholder Responsiveness and Performance: Marketing Outcomes as Mediators -- Data Collection -- Measures -- Stakeholder Orientation -- Stakeholder Responsiveness -- Marketing Outcomes -- Firm Performance -- Control Variables -- Results -- Discussion and Implications -- Stakeholder Orientations and Stakeholder Responsiveness -- Stakeholder Responsiveness and Marketing Outcomes -- Effects on Firm Performance -- Conclusions -- Acknowledgments -- References -- Turning to Sustainable Business Practices: A Macromarketing Perspective -- Early Accomplishments for Sustainable Business Practices -- Challenges for Businesses Adopting Sustainable Business Practices -- Consumer Product Adoption Challenges -- Sustainable Communication Challenges -- Sustainable Message Framing -- Sustainable Intentions and Behaviors -- The Changing Consumer -- Consumers' Attitudes Change toward Sustainability -- Consumers Notice Changes in Business Operations -- Consumers Turn toward Green -- The Changing Firm -- Factors Influencing Businesses to Adopt Sustainable Business Practices -- Using Nature's Principles -- Diffusion of Sustainable Business Practices -- Sustainable Business Practices Merely a Fad? -- The Changing Society -- Conclusion -- References -- No through Road: A Critical Examination of Researcher Assumptions and Approaches to Researching Sustainability -- Conceptualisation of Sustainable Consumption -- The Framing of the Green Consumer -- Problems with Adopting the Individual as the Unit of Analysis -- Consumption is Located at the Household Level -- Rational Actors versus Evidence of Inconsistency -- Inconsistency between Attitudes and Behaviours -- Inconsistency between Product Categories -- Inconsistency between Contexts. |
505 8# - FORMATTED CONTENTS NOTE | |
Formatted contents note | Individuals Are Conceptualised as Either Green or Not -- A Shift in How We Conceptualise Individuals Approaching Sustainability -- The Emphasis Is on Consumption -- Positivist Approaches -- Privileging the Researcher Perspective -- The Academic Lens -- The Structure of the Academy -- In Summary -- No through Road: Moving Forward -- References -- Toward Pro-Sustainability Actions: A Macro-Behavioral Perspective -- Sustainability: A Complex Quest -- Advantages of a Macromarketing Approach -- Selective Literature Review of Sustainability -- Suggested Macromarketing Framework of Sustainability -- Concluding Comments on Achieving Sustainability -- References -- Reducing the Attitude-Behavior Gap in Sustainable Consumption: A Theoretical Proposition and the American Electric Vehicle ... -- Introduction -- A Problem of Focus -- The Attitude-Behavior Gap: Failing to Walk the Talk -- Barriers to Sustainable Consumption -- Hedonic, Aesthetic, and Consumption -- Marketing the Luxury EV: Focusing on Hedonic and Aesthetic Approaches -- The Highest Form of Flattery -- Marketing to Bridge the Attitude-Behavior Gap? -- Additional Propositional Possibilities -- References -- Previous Volume Contents. |
520 ## - SUMMARY, ETC. | |
Summary, etc. | This special issue, featuring contributions from top scholars including former editors of top journals in marketing, will assemble a set of current, comprehensive review articles written by distinguished experts on the state-of-the-art of marketing research and future prospects in the transition towards sustainable society. |
588 ## - SOURCE OF DESCRIPTION NOTE | |
Source of description note | Description based on publisher supplied metadata and other sources. |
590 ## - LOCAL NOTE (RLIN) | |
Local note | Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries. |
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name entry element | Sustainable development--Social aspects. |
655 #4 - INDEX TERM--GENRE/FORM | |
Genre/form data or focus term | Electronic books. |
776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
Relationship information | Print version: |
Main entry heading | Malhotra, Naresh K. |
Title | Marketing in and for a Sustainable Society |
Place, publisher, and date of publication | Bingley : Emerald Publishing Limited,c2016 |
International Standard Book Number | 9781786352828 |
797 2# - LOCAL ADDED ENTRY--CORPORATE NAME (RLIN) | |
Corporate name or jurisdiction name as entry element | ProQuest (Firm) |
830 #0 - SERIES ADDED ENTRY--UNIFORM TITLE | |
Uniform title | Review of Marketing Research Series |
856 40 - ELECTRONIC LOCATION AND ACCESS | |
Uniform Resource Identifier | <a href="https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=4586025">https://ebookcentral.proquest.com/lib/orpp/detail.action?docID=4586025</a> |
Public note | Click to View |
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