The Digital Marketing Landscape : Creating a Synergistic Consumer Experience.
Rogers, Jessica.
The Digital Marketing Landscape : Creating a Synergistic Consumer Experience. - 1st ed. - 1 online resource (104 pages) - Studien Zum Physik- und Chemielernen Series . - Studien Zum Physik- und Chemielernen Series .
Cover -- Half-Title -- Title -- Copyright -- Description -- Contents -- Reviewers -- Introduction -- Chapter 1: The Digital Brand Experience -- Chapter 2: A Framework for Search -- Chapter 3: Social Media to Create and Nurture Relationships -- Chapter 4: Mobile and E-Mail as Part of the Customer Experience -- Chapter 5: Data Driven Decision Making -- Chapter 6: The Synergistic Relationship -- Closing Thoughts -- References -- About the Author -- Index -- Adpage -- Backcover.
9781637420355
Internet marketing-Social aspects.
Digital media.
Electronic books.
HF5415.1265 .R644 2021
658.872
The Digital Marketing Landscape : Creating a Synergistic Consumer Experience. - 1st ed. - 1 online resource (104 pages) - Studien Zum Physik- und Chemielernen Series . - Studien Zum Physik- und Chemielernen Series .
Cover -- Half-Title -- Title -- Copyright -- Description -- Contents -- Reviewers -- Introduction -- Chapter 1: The Digital Brand Experience -- Chapter 2: A Framework for Search -- Chapter 3: Social Media to Create and Nurture Relationships -- Chapter 4: Mobile and E-Mail as Part of the Customer Experience -- Chapter 5: Data Driven Decision Making -- Chapter 6: The Synergistic Relationship -- Closing Thoughts -- References -- About the Author -- Index -- Adpage -- Backcover.
9781637420355
Internet marketing-Social aspects.
Digital media.
Electronic books.
HF5415.1265 .R644 2021
658.872