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Big Data War : How to Survive Global Big Data Competition.

Park, Patrick H.

Big Data War : How to Survive Global Big Data Competition. - 1st ed. - 1 online resource (209 pages)

Cover -- Big Data War: How to Survive Global Big Data -- Contents -- Prologue -- PART 1: Dump the Data -- CHAPTER 1: Global Data War -- CHAPTER 2: Why Did Google TV Fail? -- CHAPTER 3: Why Do They Analyze Data? -- PART 2: Data is Human -- CHAPTER 4: Think as a Customer -- CHAPTER 5: Big Data - Start from Humans -- CHAPTER 6: Why Does Nike Compete with Nintendo? -- PART 3: Data Is Created by Me -- CHAPTER 7: Knowing Necessary Data Is Everything in Data Analytics -- CHAPTER 8: Create Data -- PART 4: We Don't Need the Past -- CHAPTER 9: Predict Human Unconsciousness -- CHAPTER 10: Anything with a Pattern Can Be Predicted -- PART 5: What Matters at the End is Performance -- CHAPTER 11: Data Is Strategy -- CHAPTER 12: Big Data-A Long Way to Go -- EPILOGUE -- About the Author -- Index -- Ad Page -- Back Cover.

9781631575617


Big data.


Electronic books.

QA76.9.B45.P273 2016

5.7

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