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Corporate Communication - Transformation of Strategy.

By: Contributor(s): Material type: TextTextSeries: Journal of Business Strategy SeriesPublisher: Bradford, West Yorkshire : Emerald Publishing Limited, 2019Copyright date: ©2019Edition: 1st edDescription: 1 online resource (57 pages)Content type:
  • text
Media type:
  • computer
Carrier type:
  • online resource
ISBN:
  • 9781839821233
Subject(s): Genre/Form: Additional physical formats: Print version:: Corporate Communication - Transformation of StrategyDDC classification:
  • 658.45
LOC classification:
  • HF5718 .C677 2019
Online resources:
Contents:
Cover -- Table of contents -- Introduction to the special issue: corporate communication - transformation of strategy -- What news on the Rialto? Geopolitics and reputation risk -- Diversity and inclusion: corporate communications advances the practice -- Employee communication for engaging workplaces -- The networked enterprise and legitimacy judgments: why digital platforms need leadership -- Overcoming stakeholder social media fatigue: a trialogue approach -- Building relationships with the new media in a cyber landscape.
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Cover -- Table of contents -- Introduction to the special issue: corporate communication - transformation of strategy -- What news on the Rialto? Geopolitics and reputation risk -- Diversity and inclusion: corporate communications advances the practice -- Employee communication for engaging workplaces -- The networked enterprise and legitimacy judgments: why digital platforms need leadership -- Overcoming stakeholder social media fatigue: a trialogue approach -- Building relationships with the new media in a cyber landscape.

Description based on publisher supplied metadata and other sources.

Electronic reproduction. Ann Arbor, Michigan : ProQuest Ebook Central, 2024. Available via World Wide Web. Access may be limited to ProQuest Ebook Central affiliated libraries.

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